Ben Jacobson

Ben Jacobson

Marketing Strategy Consultant

Specializes in content, email, social media, branding and influencer marketing.

  • 129
  • 130K
Photodune 2503947 digital marketing s 620x330 article

3 Lessons Digital Marketers Should Learn from the Father of Spam

It’s been 36 years since Gary Thuerk, known today as “The Father of Spam,” came up with the idea to send a marketing email to recipients who hadn’t asked for it. Today spam is old news, but there’s a lot we can still learn from Thuerk and his innovation.

Photodune 1335627 landing page internet and seo concept s 620x330 article

6 Tips to Maximize Your Landing Page Conversions

Have you ever given your email address to a company you’re barely familiar with, just so you can enjoy their free ebook?
No need to feel like you’ve been duped.